Accenture Technology Vision 2023: Generative AI to Usher in a Bold New Future fo… – Press Release

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Report explores how technology will transform the way people work and live

Accenture unveils generative AI center of excellence for clients and partners

New research from Accenture ACN finds that generative AI and other rapidly evolving technologies are ushering in a bold new future for business as physical and digital worlds become inextricably linked.

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New research from Accenture finds that generative AI and other rapidly evolving technologies are ushering in a bold new future for business as physical and digital worlds become inextricably linked. (Graphic: Business Wire)

The Accenture Technology Vision 2023, “When Atoms Meet Bits: The Foundations of Our New Reality,” explores the technology trends underpinning the convergence of the physical and digital, as businesses look to accelerate enterprise reinvention in the here and now.

“The next decade will be defined by three mega technology trends—cloud, metaverse and AI—which collectively will collapse the distance of our digital and physical worlds,” said Paul Daugherty, group chief executive of Accenture Technology. “While generative AI will have far-reaching impact, leaders must dive in now to achieve its full promise, as it will require significant investments in data, people, and customizing foundation models to meet organizations’ unique needs.

The meteoric rise of ChatGPT has captivated the world’s attention on the power of generative AI to augment human capability. Accenture estimates as much as 40% of all working hours will be supported or augmented by language-based AI. Among business leaders, 98% of respondents agree AI foundation models will play an important role in their organization’s strategies over the next three to five years.

Accenture’s Technology Vision 2023 identifies four trends that are key to unlocking this new shared reality:

  • Generative AI: Advancing…

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