Dietrich Mateschitz: Crimson Bull co-owner & vitality drink large dies aged 78

Dietrich Mateschitz with Max Verstappen


Dietrich Mateschitz (left) congratulated Max Verstappen at the Austrian Grand Prix in 2018

Red Bull co-owner Dietrich Mateschitz, a major global business figure as a result of his energy drinks empire, has died aged 78.

Mateschitz was the driving force behind the establishment of what became the global market leader in energy drinks.

He used the fortune created by that to set up a Formula 1 team that has become one of the leading forces in the sport.

“It’s very, very sad, what a great man,” said Red Bull’s team principal Christian Horner.

“What he achieved and what he has done for so many people, around the world in different sports, is second to none.”

Speaking to Sky Sports before qualifying at the US Grand Prix on Saturday, moments after Mateschitz’s death was announced, Horner said his team was determined to “do our best for him” in qualifying and in Sunday’s race.

“So many of us have to be so grateful to him for the opportunities he provided and the vision that he had, the strength…